What function do email alerts serve in NetSuite?

Email alerts in NetSuite are designed to notify users about important events, particularly regarding the creation or update of records within the system. This functionality helps ensure that users stay informed about changes that may affect their work or decision-making processes. For example, if a sales order is created or modified, email alerts can automatically notify the relevant team members, enabling them to take prompt action based on the updates.

This feature enhances communication and collaboration within the organization, ensuring that stakeholders are aware of critical changes without having to actively monitor the system for updates. By streamlining the information flow, email alerts contribute to improved efficiency and responsiveness in business operations.